A lot has changed in 2021 when it comes to digital marketing. According to a digital marketing speaker Hong Kong, modern technology allows social media network to enhance their features and tools rapidly. Even a social media agency Hong Kong notes that privacy policies and transparency demands have shaped these platforms into new directions. Below are the digital marketing … Read moreDigital Marketing Trends of 2022
People do not think about a search engine to use. When someone is searching for something, he or she simply Googles it. According to a digital marketing speaker Hong Kong, what makes Google unique is that it focuses on the relationship among websites. Other engines rank search terms on how often they appear in searches. … Read more9 Ways to Make Google and Visitors Love Your Website
Communities are the heart of Facebook today. Facebook groups and pages are the main features supporting Facebook communities. Both are useful assets for brands and businesses to connect to their audiences and grow. A social media agency Hong Kong highlights the importance of Facebook pages over groups. A Facebook Page is a brand’s digital identity … Read moreTips to Optimize Your Facebook Page in 2022
The winning approach to digital marketing today is relevance and speed. To achieve this, the best way is through content marketing. A digital marketing speaker Hong Kong, highlights that relevance is creating meaningful content. It conveys information that is useful to the audience. Literally, content marketing should provide solutions to the customers’ pain points. A … Read moreWays to Boost Your Content Marketing Strategy
To meme or not to meme? That is the question. Last 2020, many social media users turned to memes for comic relief and entertainment. To keep up with the trend, most digital marketers used memetic content to promote brands, products, and services. For a digital marketing speaker Hong Kong, memes are built to go viral. … Read moreLet’s Talk About Meme Marketing
Do you know that email has been around for 50 years now? Yes, it is email’s golden birthday this year! Its history is full of groundbreaking technologies and interesting stories. A digital marketing speaker Hong Kong recognized Ray Tomlinson as the father of email. He sent the first electronic message in 1971 as “QWERTYIOP.” This … Read moreThe Importance of Email in Digital Marketing
There are two important things every business on Facebook needs to know. First, the platform has a global database of users who are willing to share their interests and preferences. As such, they make marketing more accurate. Second, Facebook users are crazy about video content. So, if you want to see a great return on … Read more4 Facebook Video Ads Made Easy
There was a significant change in digital marketing last year. The COVID-19 pandemic shifted businesses from physical stores to online shops. Thus, 2021 is the year of online connections. Online is where most people search for answers to their questions. They look for educational, informational, and interactive content. As such, content marketing became the most … Read moreThe New Rules on Content Marketing
Twitter is a microblogging social media platform founded in 2006. It allows users to send and receive short posts of up to 280 characters. These are called “tweets,” and they can contain a link, photo, or video. Jack Dorsey originally imagined Twitter as an SMS-based communication. He wanted him and his group of friends to … Read moreThe Most Common Reasons Why People Unfollow a Twitter Account
When was the last time that you updated your Facebook Page? Are you busy posting content that you forget refreshing your identity on Facebook? This is what most brands and businesses neglect. They focus on bidding for paid ads and neglect the power of organic reach. Out of 140 million businesses on Facebook, only 60 … Read moreTips to Optimize a Facebook Business Page